Welcome back! If this is your first time here, you missed the first part! Consider checking out Webstorming! before reading these tips about helping your budget.
If you followed through with the questions from our last article, then you probably have quite the “to-do” list. What if I told you that it’s about to get even larger? If this feeling leaves you with a knot in your stomach: don’t panic! That’s what hiring a professional is for. Before you do that though, it’s important to consider whether it’s worth hiring someone to handle all of these tasks or not.
Let’s continue with our example project from last week: my brother’s independent film. Below, let’s cover some of the work that needs to be handled now that we have an idea of what our site is going to do.
E-Commerce the Movie the Site To-Do List:
- Decide on the technology behind the website
- Design the appearance of the site
- Code the website
- Create custom content for each page (wording and images)
- Write social media posts
For the sake of this blog post I’ve generalized these points, but know that each one of these comes with its own subset of considerations and to-do’s. We’ll touch on them briefly as we move through, but be aware that professionals exist for a reason and that’s why it is so important to get in touch with a quality freelancer or employee.
Are you the type that likes to get your hands dirty and help mold your projects from start to finish? Well, this section is for you! In this section, let’s imagine all you know is your brother’s film project. You know websites exist, and that they require some work, but you’ve maintained nothing more than a solid Facebook account.
What aspects of the Website can I tackle?
I think the one thing that has always baffled me as a web designer is how little people pay attention to the need for words on their website. When I mention this, I tend to get the response of “Well, you can do that, right?” Since you are here reading this, let’s assume we’ve now awakened within you the knowledge that you are the best person for this job (and your budget). Therefore, there is an abundance of work you can tackle right now!
Specifically, the last two points above are where you, with no other knowledge of web design, can shine.
Create custom content for each page
In our E-Commerce the Movie site we know there is going to be at least four pages: the home, events, about us and the buy tickets page. That means that there are four pages on our site that need to have information that a potential user can read up on.
Open up a word processor and get to writing! Look at other websites that are also in your field and consider their current layout of information. Think about what you like and don’t like and then begin writing the wordage for your own.
Write social media posts
The best way to ensure you have a constant stream of content going out to social media is to compile a list of content ahead of time. Although you can never read the future in regards to new events in your product/project, there’s many tid-bits about your project you can always have ready for a drought of new information.
With E-Commerce the Movie we can have a myriad of “filler” posts that touch on things like:
- Where the inspiration for the film came from
- What technologies were used to make the film
- Bios about the stars
- Behind the scenes information
All of these can be prepared and kept at your fingertips to quickly post once your website is live to help drive traffic.
The more you are willing to tackle on your own, the more you are likely to save. If you can tackle the two options above, you are likely to save a significant amount of time and money. Professional content writers often charge by the word, and it’s not uncommon to find a single page costing you a hundred dollars or more.
I’ll leave it to the professionals
Come back in two weeks’ time as we discuss preparing your budget for your project and how to go about hiring the best web designer for your budget.